Solar Messaging for Fundraising
Benefits of Installing Solar for Affiliates
Expanding donor base through emphasizing solar
New opportunities for media attention
Grant funding opportunities related to prioritizing net zero energy homes
Messaging to Leverage Solar in Support of Habitat Construction:
Access to solar: In 2021, the median income of solar adopters nationally was $110,000. Habitat homeowners typically earn well below this level and therefore cannot typically afford to purchase a solar system
Solar adds significantly to the value of the home and helps to build generational wealth through increasing disposable income and savings.
Not only are we building homes that are affordable to purchase, but we are also building homes that are affordable to operate for decades through energy efficiency and solar.
As the price of electricity continues to rise, Habitat homeowners with solar will be protected from this inflation.
Through utilizing solar power, Habitat homeowners will be well positioned to greatly reduce living expenses through electrified transportation as affordable options continue to expand.
Solar makes it much more likely that homeowners will not default on their mortgages.
Battery systems can be added to homes if the need arises. Battery systems can play an important role in regions that are prone to power outages.
Solar is scalable and homeowners can add more panels if needed.
Solar on Habitat homes is a climate change solution, reducing the need to burn fossil fuels to produce electricity.
